How to Win with Picture Book Submissions

with James McGowan

In How to Win with Picture Book Submissions in Today's Market, Julie Hedlund interviews agent and author James McGowan and gets answers to the most pressing questions about picture book submissions including:

  • Publishing in a Pandemic - How have things changed?
  • The Ugly, The Bad, The Good, The Great: Today's Picture Book Market
  • What makes a standout picture book submission?
  • What gets a submission tossed?
  • What is James looking for in picture book submissions?

From publishing payouts and query letter basics to book dummies and art notes, James fills us in on what publishing is like in the post-pandemic era. This is a must-watch for anyone submitting (or planning to submit) in today's market.

"This was so much fun...jam-packed with info and kindness and humor!! Well done, James!! And thank you, Julie and Kelli!"

- Vivian Kirkfield


Your Instructor


James McGowan
James McGowan

James McGowan began his career right where he is: at BookEnds. He joined the team as an intern in the summer of 2015, and as the joke goes, they couldn’t get rid of him. He has worked in all departments at the agency and is now a literary agent representing a talented list of award-winning authors and illustrators. James’ list focuses on illustrated projects for young readers (board books, picture books, chapter books, and middle grade) as well as adult nonfiction and mystery/suspense novels. In addition to being an agent, James is a children’s author. His debut picture book Good Night, Oppy! launched from Astra BFYR in 2021. He is born, raised, and currently living in Staten Island, and read all the books they told him to in college. He is a professional snacker, a huge fan of Jeopardy!, and fluent in sarcasm.


Course Curriculum



Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

"Thank you, James and Julie! This was great! Tons of helpful information and encouraging words!"

- Sarah Lontine


"Thanks James, Julie, and Kelli! Such a fascinating and inspiring webinar. And totally agree about the importance of persistence!"

- Gabi Snyder

Get started now!